Wednesday, November 22, 2006

Getting Ready for a Trade Show

Its the Christmas season approaching which means the number of exhibitions, fairs and events aimed at consumers is about to go a little bit crazy. If your a shop or wholesaler, how can you determine which event to exhibit at and more importantly how to exhibit.

The key to any exhibition success is drawing visitors to your booth, using trade show graphics is the first step, making your stand stand out against the competition. Many friends of mine from the commercial blogging sphere decide on their exhibition stands based on budget and what they want to achieve (sometimes a simple stand a couple of googd looking girls is enough)

Today there are online trade show booth supplier with electronic catalogues it can take you weeks to sort through, with something for every budget. After years of trade show expertise a quality supplier will be able to advise on anything from a table top model, a 20 ft. display or something in between, superior quality is a must as is customer service.

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